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by Dirk Rinker | Jun 4, 2018 | FUNDRAISING, GENERATIONS
The reasons Millennials offer for giving to a ministry instead of a similar secular nonprofit more often include ‘to share Christ’s love and grow His kingdom’ and ‘to serve both physical and spiritual needs.’ In contrast, Boomer, GenX...
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by Dirk Rinker | May 24, 2018 | FUNDRAISING, GENERATIONS
Donors age 35 and up are more inclined to give because of which ministry asks them, while a donor in the Millennial generation is more inclined to give because of who they are. Ministry messaging must validate the donor – especially the Millennial donor – and what...
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by Dirk Rinker | May 21, 2018 | FUNDRAISING, GENERATIONS, METHODS
Millennial ministry donors are more likely than their elders to pay attention to just about every channel of communication from a ministry. Ministry donors pay the most attention to messages they hear in church — three times the attention they say they give to...
by danwoolley | May 15, 2018 | FUNDRAISING, GENERATIONS
Donors of all generations are apt to feel hopeful after giving to a ministry for the first time. Millennials, however, are significantly more likely to feel this emotion and many other positive emotions as well, compared to GenX, Boomer and Silent generation...
