Great Potential for Those Willing to Work on ThemReconnectors (27% of all alumni) are alumni with the greatest degree of unrealized potential. They tend to have relatively low levels of involvement with your institution. They don’t give or participate much. However, they are open to increased involvement, particularly in areas that will provide a practical benefit to themselves and others. Reconnectors are like rich, raw ore – there is much good to be found here, but extracting that goodness takes real effort. Demographically, Reconnectors are likely to be early-to-mid career (median age: 37), to work in a field unrelated to their undergraduate major, and to be female (not exclusively, but more so than any other segment). Income is an issue for many Reconnectors. They are the least affluent group, with median household income 15-to-20 percent lower than that of other segments. As a result, Reconnectors tend to be interested in resources that their alma mater may provide to help them improve themselves, personally and professionally. A problem, however, is that they’ve been somewhat out of the loop in terms of traditional alumni involvement. Reconnectors are unlikely to give or participate in alumni activities, and they tend not to follow athletics. They tend to not keep up with institution news and progress. As a result, they may not be aware of available opportunities. where can i buy a rolex replica watch band? Reconnectors do OK in keeping in touch with classmates, but they desire to do much better. In fact, they desire greater involvement in many areas. Their gap between current and desired involvement is greater than other segments on every item in the AlumniPoll survey! (VISIT HERE to view a gap analysis chart) In addition to reconnecting with classmates, this segment is particularly interested in:
- Accessing the institution’s career resources;
- Using their skills to mentor current students; and
- Continuing education opportunities
Methodology: Data based on Campbell Research’s AlumniPoll 2002, Campbell Research’s syndicated online survey of more than 3,000 North American alumni. Data were weighted to match national proportions for public/private enrollment, as reported by the Chronicle of Higher Education. Segments were defined through K-means cluster analysis.